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Privacy Policy
TAF ("us," "we," and "our") is committed to respecting and protecting your privacy. This Privacy Policy explains how we collect, use, and process your personal data through the use of our website www.taf.com (“Website”), and in-store interactions, including CCTV usage. It also explains your rights regarding your data and how we ensure its security.
This Website is not intended for children, and we do not knowingly collect data relating to individuals under the age of 16.
It is important to read this Privacy Policy alongside any other notices or privacy policies we may provide on specific occasions when collecting or processing your personal data, to understand how and why we are using your information.
By using our Website, you confirm that you have read, understood, and agreed to the practices described in this Privacy Policy.
 
Contact Us
TAF is the data controller responsible for your personal data. If you have any questions about this Privacy Policy or how we handle your personal data, you can contact us:

Your Data Rights
Under applicable data protection laws, you have the following rights concerning your personal data:

  1. Access: The right to request a copy of the personal data we hold about you, along with details of how we use it.

  2. Rectification: The right to request corrections to inaccurate or incomplete personal data.

  3. Erasure: The right to request that we delete your data where there is no lawful reason for us to retain it.

  4. Restriction: The right to request that we limit how your personal data is processed under certain circumstances.

  5. Portability: The right to receive a copy of your data in a structured, commonly used, and machine-readable format for transfer to another provider, where applicable.

  6. Objection: The right to object to the processing of your personal data in specific scenarios, such as for direct marketing.

  7. Withdraw Consent: Where we rely on your consent to process data, you can withdraw this at any time.

To exercise these rights or raise concerns, contact us at privacy@taf.com.
If you're dissatisfied with our response, you can lodge a complaint with your local data protection authority.
 
What Personal Data Do We Collect?
We may collect and process the following categories of data:
 
1. Data You Provide
When you interact with us online or in-store, you may provide:

  • Personal Details: Name, email, phone number, shipping/billing address.

  • Account Details: If you create an account, login credentials (e.g., username and password).

  • Payment Details: We do not store payment information; this is handled securely by third-party providers.
     

2. Technical Data
When you use our Website, we collect:

  • Device Data: Information about the device (e.g., browser type, operating system, and device model).

  • Location Data: Approximate geographical location based on your IP address.

  • Website Usage: Pages viewed, time spent on the site, navigation patterns, and any errors encountered.

How Do We Use Your Data?
We will only process your data when legally permitted. Most commonly, we use your data to:

  1. Fulfill orders, process payments, and deliver products.

  2. Respond to inquiries or complaints.

  3. Improve our Website, services, and products through analytics and user feedback.

  4. Send marketing communications, where consented to.

  5. Detect and prevent fraudulent or illegal activity.

  6. Maintain safety and security via CCTV in physical stores.

We will only use your personal data for purposes consistent with the reason you provided it unless required by law.
 
Who Do We Share Your Data With?
We may share your personal data with:

  • Service Providers: Third-party companies (e.g., payment processors, shipping partners) who assist us in fulfilling your orders.

  • Analytics Providers: Services like Google Analytics to help us understand Website usage and improve performance.

  • Law Enforcement: Where required by law or to protect against illegal activities.

We do not sell or trade your personal information to third parties.
 
How Do We Protect Your Data?
We implement robust technical and organizational measures to secure your data against unauthorized access, theft, loss, or alteration. However, no system is entirely secure, and any transmission of data is at your own risk.
 
Where Is Your Data Stored?
We store and process your personal data primarily within the European Economic Area (EEA). If your data is transferred outside the EEA, we ensure adequate protection measures, such as standard contractual clauses or equivalent safeguards.
 
Cookies and Tracking Technologies
We use cookies and similar tools to improve your browsing experience. These technologies allow us to:

  • Save your preferences (e.g., language or regional store).

  • Track usage to optimize site performance.

  • Facilitate secure transactions.

You can manage or disable cookies through your browser settings, but this may impact the Website's functionality.
For more information, visit our Cookie Policy.
 
Updates to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and we encourage you to review it regularly to stay informed about how we handle your data.
For any further questions about our privacy practices, please contact us at privacy@taf.com.
Issued: December 2024




 

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